Whether to allow the application to participate in the backup and restore infrastructure. If this attribute is set to false, no backup or restore of the application will ever be performed, even by a full-system backup that would otherwise cause all application data to be saved via adb. The default value of this attribute is true.

Must be a boolean value, either "true" or "false".

This may also be a reference to a resource (in the form "@[package:]type:name") or theme attribute (in the form "?[package:][type:]name") containing a value of this type.

[Android Documentation]